THE CONTENT FOUNDER NEWSLETTER

Turn LinkedIn into a predictable pipeline for your business in 90 days

A 5-minute, biweekly brief for B2B founders and executives filled with actionable steps you can take to use LinkedIn to grow your business.

Subscribe to get our FREE 5-step B2B LinkedIn Playbook that I've developed over the past 7 years building 200+ LinkedIn personal brands.

Join 6,000+ founders & executives using LinkedIn to drive revenue for their businesses.

No spam. No fluff. Ever. Unsubscribe at any time.

Our LinkedIn GTM system is trusted by:

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"Their expertise in personal branding and their seamless content production process has saved me a ton of time and turned my LinkedIn profile into a traction-generating machine for me and CREE Buildings."

Hubert Rhomberg

Founder & CEO of Rhomberg Group

"I wouldn't trust anyone else on any LinkedIn terms, apart from notus, with a fantastic team of young entrepreneurial minded, who really know more about the LinkedIn algorithm and content game than anyone else in the world."

Johannes Mansbart

Co-founder of chatarmin

"I'm probably quite a modest person. I never would have thought that I could have such an effect. I increasingly notice, when I meet people, almost everyone says they're following my content."

Joerg Leuppi

Chief Medical Officer & Member of the Board of Kantonsspital Baselland

What you'll learn

The systems we use to turn content into revenue: 90% of notus' sales come through LinkedIn, with 30-50 discovery calls booked every month.

Step-by-step guides on how to setup your profile and content strategy that builds an audience of the right people for your business.

Simple workflows you can implement in less than 24 hours that enable you to create 3x post every week without adding hours of work to your calendar.

15-minute daily workflows you can use to boost your reach on LinkedIn and turn Likes into conversations.

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How to attribute demos and revenue back to LinkedIn, so you can prove ROI to your board instead of reporting likes.

Get the free playbook

Real playbook breakdowns from B2B brands doing this well, with the templates to copy.

Marvin Sangines, founder & CEO, notus

Hi, I'm Marvin.

Founder of notus, a LinkedIn personal branding agency.

Since 2019, I've built notus into a bootstrapped 7-figure business where LinkedIn drives 90% of our revenue.

My team and I have built LinkedIn personal brands for 200+ B2B founders and executives in almost every every sector imaginable.

Everything in this newsletter comes from what we run ourselves and with clients.

$180K MRR

Driven through LinkedIn

200+

Personal brands built

30-50

Calls booked through LinkedIn/mo

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"I didn't only learn from you how to write good LinkedIn posts, but also how to write good LinkedIn posts in the voice of Avenir Suisse. I can also advise people internally a little when they have a question about a LinkedIn post. I really learned a lot."

Carlo Portmann

Head of Media and Content at Avenir Suisse

"I started LinkedIn, and the reason was simple: every franc invested here has more impact than in classic campaigns. LinkedIn helps us make finpension's story visible - and that's exactly what it's all about. The cooperation with notus keeps the effort low and the quality high."

Beat Bühlmann

Founder of finpension

"LinkedIn became a platform that's part of my daily life now. There's a community of 6,000+ followers… not just career starters and students, there are consistently people who are heavyweights in the market. There's basically no one in my industry I haven't met in a while who isn't reading my posts."

Robert Besir

Founder & CEO at homepoint Gruppe

INSIDE THE PLAYBOOK

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  • 6 questions to answer before you invest time into writing a single post​
  • notus' Content Archetype framework, so you never get stuck trying to think of content ideas
  • How to turn a LinkedIn profile from a digital resume into a landing page that books calls
  • The 1-hour weekly Content Call method that turns one conversation into 3 posts a week
  • How to build a dream-customer list in Sales Navigator and grow an audience of buyers instead of random followers
  • 2 post types behind 80% of notus' inbound leads (steal them)
  • 3 checks to pass before spending a cent on LinkedIn ads (and the $1-2K/month starter setup)